glorias installation
XOYO and Sink The Pink commissioned Jack Irving to bring the Gloria head mascot of the famous east london club brand to life. The 2m by 2m sculpture was encrusted in holographic glitter and Jack Irving created video mapping content featuring 35 different sequences and emotions. Throughout the night ‘Gloria’ can pout, wink, pull faces and even psycadelic strobe in reaction to the clubs audience and music.
